When you look at how much Yahoo has put into their Panama system but yet they have dumb shits running the affiliate program can this really be a surprise?
Google has one goal, ruling the internet in an unchallenged top-down dictatorial manner. If you stand up for yourself and challenge them, they will do everything in their power to smack you down, until you submit to their will.
Brand management is so 1999.
Brand management was top down, internally focused, political and money based. It involved an MBA managing the brand, the ads, the shelf space, etc. The MBA argued with product development and manufacturing to get decent stuff, and with the CFO to get more cash to spend on ads.
Tribe management is a whole different way of looking at the world.
If bloggers said juicy stuff like this more often, you would see more “overheard” posts here. Quality, not quantity.
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“Have a take… and don’t suck!” Jim Rome
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